Exceed customer expectations with smarter social customer care approach

Modern businesses today must understand the social landscape, identify and influence growing trends, and actively engage with customers with the right content at the right time on their preferred channels, or risk declining market share. Uncover actionable insights from social media and leverage proactive engagement to optimize service and sales ROI.
Oracle social cloud delivers a complete social media management solution that seamlessly connects to a comprehensive customer experience suite helping companies driving brand loyalty and improving their services.

Features

Listening

By employing intelligent social listening, which has become increasingly critical to understanding customers’ intentions, brand managers can create better marketing campaigns, products, and services based-on real-time customer feedback. Users are also able to efficiently manage interactions across all channels, including sales, marketing, and service. And customer data and intelligence can be easily correlated to guide meaningful and timely responses, all enabling a unified brand experience for customers and prospects.

Engagement

The Engage experience enables marketers to view a high-volume of messages across all social channels in one comprehensive view, eliminating the need to “flip” channels. Images are displayed largely and vividly. At a glance, users can track all message activities on various social properties and respond to individual messages from owned social networks without losing sight of the big picture. Also, marketers can monitor important topics related to customer service issues, campaigns, events, brands, or competitors.

Publish

Marketers can create content, schedule a post, and publish to a targeted audience across multiple social media channels all at once. Its user-friendly design gives marketers the ability to organize and plan their publication schedule in collaboration with others, and post in multiple languages and character sets.

Analytics and Insights

Empower marketers to discover, analyze, and report to measure campaign impact across paid, owned, and earned social data. Insights allows customers to add both owned and earned data analytics modules to customizable dashboards. With easy-to-use, drag-and-drop analytics ‘modules,’ users can build entirely custom dashboards, including both owned and earned data channels, and can schedule an email of the dashboard as a ‘report’ to themselves or others across the enterprise

Innovative

Complete

Personal

Adaptable